{"id":2501197,"date":"2020-04-07T08:00:50","date_gmt":"2020-04-07T01:00:50","guid":{"rendered":"https:\/\/kill2.mmmaq.com\/?p=2501197"},"modified":"2021-04-06T16:46:13","modified_gmt":"2021-04-06T09:46:13","slug":"covid-19-da-thay-doi-nganh-cong-nghiep-thoi-trang-nhu-the-nao","status":"publish","type":"post","link":"https:\/\/kill2.mmmaq.com/_res_0\/covid-19-da-thay-doi-nganh-cong-nghiep-thoi-trang-nhu-the-nao\/","title":{"rendered":"COVID-19 \u0111\u00e3 thay \u0111\u1ed5i ng\u00e0nh c\u00f4ng nghi\u1ec7p th\u1eddi trang nh\u01b0 th\u1ebf n\u00e0o?"},"content":{"rendered":"\"\"\n

Tu\u1ea7n l\u1ec5 th\u1eddi trang New York khai m\u00e0n c\u00f9ng ng\u00e0y t\u00e2m \u0111i\u1ec3m th\u1ebf gi\u1edbi h\u01b0\u1edbng v\u1ec1 tin t\u1ee9c:\u00a0\u201c560 ng\u01b0\u1eddi t\u1eed vong b\u1edfi Covid-19 t\u1ea1i V\u0169 H\u00e1n, Trung Qu\u1ed1c\u201d. B\u1ed1i c\u1ea3nh \u0111\u00e1ng b\u00e1o \u0111\u1ed9ng n\u00e0y bu\u1ed9c c\u00e1c th\u01b0\u01a1ng hi\u1ec7u t\u1eeb Trung Qu\u1ed1c ph\u1ea3i h\u1ee7y b\u1ecf s\u00e0n di\u1ec5n. \u01af\u1edbc t\u00ednh c\u00f3 kho\u1ea3ng 1.000 kh\u00e1ch m\u1eddi<\/a><\/strong><\/span> ng\u00f4i sao, KOL, bi\u00ean t\u1eadp vi\u00ean v\u00e0 nh\u00e0 b\u00e1n l\u1ebb t\u1eeb \u0110\u1ea1i l\u1ee5c \u0111\u00e3 v\u1eafng m\u1eb7t.<\/p>\n

Ba tu\u1ea7n k\u1ec3 t\u1eeb khi s\u00e0n di\u1ec5n th\u1eddi trang b\u1eaft \u0111\u1ea7u \u1edf New York. B\u1ea7u kh\u00f4ng kh\u00ed lo l\u1eafng v\u1ec1 Covid-19 c\u00e0ng leo thang t\u1ea1i Tu\u1ea7n l\u1ec5 th\u1eddi trang Milan. Giorgio Armani \u0111\u00e3 th\u00f4ng b\u00e1o h\u1ee7y bu\u1ed5i tr\u00ecnh di\u1ec5n trong v\u00f2ng ch\u01b0a \u0111\u1ea7y 24 gi\u1edd tr\u01b0\u1edbc show. Gi\u1ea3i ph\u00e1p thay th\u1ebf c\u1ee7a th\u01b0\u01a1ng hi\u1ec7u l\u00e0 ph\u00e1t tr\u1ef1c ti\u1ebfp show di\u1ec5n trong kh\u00e1n ph\u00f2ng kh\u00f4ng c\u00f3 kh\u00e1n gi\u1ea3.<\/p>\n

\bC\u00f2n \u1edf tu\u1ea7n l\u1ec5 th\u1eddi trang Paris, \u0111a s\u1ed1 c\u00e1c bu\u1ed5i di\u1ec5n l\u1edbn t\u1ea1i Ph\u00e1p v\u1eabn di\u1ec5n ra theo k\u1ebf ho\u1ea1ch t\u1eeb tr\u01b0\u1edbc. \u0110i\u1ec3n h\u00ecnh l\u00e0 show c\u1ee7a Louis Vuitton, t\u1ed5 ch\u1ee9c v\u00e0o ng\u00e0y cu\u1ed1i c\u00f9ng (ng\u00e0y 4 th\u00e1ng 3) c\u1ee7a Tu\u1ea7n l\u1ec5 th\u1eddi trang Thu \u0110\u00f4ng 2020. Michael Burke, Gi\u00e1m \u0111\u1ed1c \u0111i\u1ec1u h\u00e0nh c\u1ee7a Louis Vuitton \u0111\u00e3 x\u00e1c nh\u1eadn v\u1edbi Women’s Wear Daily: \u201cKh\u00e1ch m\u1eddi Trung Qu\u1ed1c kh\u00f4ng \u0111\u1ebfn, c\u00f2n l\u1ea1i th\u00ec ai c\u0169ng c\u00f3 m\u1eb7t \u0111\u00f4ng \u0111\u1ee7\u201d.<\/p>\n

S\u1ef1 kh\u00f4ng nh\u1ea5t qu\u00e1n trong ph\u1ea3n \u1ee9ng c\u1ee7a ng\u00e0nh c\u00f4ng nghi\u1ec7p th\u1eddi trang \u0111\u1ed1i v\u1edbi hi\u1ec3m h\u1ecda b\u00f9ng ph\u00e1t c\u1ee7a d\u1ecbch b\u1ec7nh ph\u1ea7n n\u00e0o \u0111\u00e3 ph\u1ea3n \u00e1nh bi\u1ec3u hi\u1ec7n hoang mang tr\u00ean kh\u1eafp h\u00e0nh tinh.<\/strong><\/h4>\n
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Coco Chanel t\u1eebng n\u00f3i: \u201cTh\u1eddi trang ph\u1ea3n \u00e1nh th\u1ebf gi\u1edbi ch\u00fang ta \u0111ang s\u1ed1ng\u201d.<\/span><\/em><\/p>\n<\/blockquote>\n

Khi ch\u00ednh ph\u1ee7 c\u00e1c n\u01b0\u1edbc \u0111ang \u0111au \u0111\u1ea7u s\u1eafp x\u1ebfp m\u1ed9t chi\u1ebfn l\u01b0\u1ee3c h\u1ee3p l\u00fd \u0111\u1ec3 \u0111\u1ed1i ph\u00f3 v\u1edbi Covid-19, th\u00ec gi\u1edbi th\u1eddi trang c\u0169ng \u0111\u00e3 cho th\u1ea5y c\u00e1ch h\u1ecd \u0111\u01b0\u01a1ng \u0111\u1ea7u v\u00e0 gi\u1ea3i quy\u1ebft cho v\u1ea5n n\u1ea1n n\u00e0y.<\/p>\n

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S\u1ef0 CHUY\u1ec2N H\u01af\u1edaNG C\u1ee6A C\u00c1C NH\u00c0 M\u1ed0T:
\nPhong c\u00e1ch \u0111\u01a1n gi\u1ea3n, ki\u1ec3u d\u00e1ng n\u1eef t\u00ednh<\/em><\/strong><\/h2>\n\"\"\n

\u201cXin \u0111\u1eebng ho\u1ea3ng lo\u1ea1n\u201d l\u00e0 th\u00f4ng \u0111i\u1ec7p m\u00e0 ch\u00fang ta nghe \u0111\u01b0\u1ee3c t\u1eeb c\u00e1c nh\u00e0 m\u1ed1t. H\u1ecd \u0111\u00e3 chuy\u1ec3n t\u1ea3i \u0111i\u1ec1u \u0111\u00f3, ch\u00ed \u00edt l\u00e0 v\u1ec1 m\u1eb7t th\u1ea9m m\u1ef9 tr\u00ean s\u00e0n di\u1ec5n Thu \u0110\u00f4ng 2020.<\/p>\n

B\u1ed9 s\u01b0u t\u1eadp theo ch\u1ee7 \u0111\u1ec1 Elegance (Tao nh\u00e3) c\u1ee7a Miu Miu t\u1ef1a nh\u01b0 lu\u1ed3ng gi\u00f3 l\u1ea1c quan xua tan b\u1edbt s\u1ef1 n\u1eb7ng n\u1ec1 chi\u1ebfm h\u1eefu c\u1ea3 m\u1ed9t m\u00f9a l\u1ec5 th\u1eddi trang \u1ea3m \u0111\u1ea1m. C\u00e1c thi\u1ebft k\u1ebf l\u1ea5y c\u1ea3m h\u1ee9ng t\u1eeb th\u1eddi trang h\u1eadu Th\u1ebf chi\u1ebfn II c\u1ee7a th\u1eadp ni\u00ean 40. Th\u1eddi k\u1ef3 ho\u00e0ng kim c\u1ee7a n\u1ec1n \u0111i\u1ec7n \u1ea3nh T\u00e2n c\u1ed5 \u0111i\u1ec3n \u00dd (NeoRealismo).<\/p>\n

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\u201cCh\u00fang ta c\u00f3 th\u1ec3 v\u1eeba m\u1ea1nh m\u1ebd v\u1eeba n\u1eef t\u00ednh\u201d, \u201cH\u00e3y t\u1eadn h\u01b0\u1edfng ni\u1ec1m vui m\u00e0 th\u1eddi trang c\u00f3 th\u1ec3 mang l\u1ea1i\u201d l\u00e0 \u0111i\u1ec1u m\u00e0 nh\u00e0 s\u00e1ng l\u1eadp c\u1ee7a Miu Miu, Miuccia Prada, mu\u1ed1n lan t\u1ecfa trong giai \u0111o\u1ea1n n\u00e0y.<\/em><\/span><\/p>\n<\/blockquote>\n

Kh\u00f4ng ri\u00eang g\u00ec Miuccia Prada. G\u1ea7n nh\u01b0 l\u00e0ng th\u1eddi trang cao c\u1ea5p \u0111\u00e3 chuy\u1ec3n sang m\u1ed9t tr\u1ea1ng th\u00e1i c\u1edfi m\u1edf v\u00e0 n\u1eef t\u00ednh h\u01a1n. \u201c\u0110\u1ed3 th\u1ee7 c\u00f4ng c\u00f3 th\u1ec3 g\u1ee3i l\u00ean c\u1ea3m gi\u00e1c l\u1ea1c quan trong th\u1eddi \u0111i\u1ec3m kh\u00f3 kh\u0103n\u201d, Domenico Dolce v\u00e0 Stefano Gabbana chia s\u1ebb. H\u1ecd \u0111\u00e3 l\u00e0m vi\u1ec7c c\u00f9ng nh\u1eefng ng\u01b0\u1eddi th\u1ee3 th\u1ee7 c\u00f4ng \u0111\u1ec3 cho ra m\u1eaft b\u1ed9 s\u01b0u t\u1eadp Thu \u0110\u00f4ng 2020<\/a><\/strong><\/span> th\u1ed5i b\u00f9ng l\u00ean \u201cc\u1ea3m gi\u00e1c \u1ea5m \u00e1p, nh\u1eb9 nh\u00e0ng v\u00e0 th\u00e2n m\u1eadt\u201d.<\/p>\n

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M\u1eb6T H\u00c0NG B\u00c1N CH\u1ea0Y NH\u1ea4T:
\n<\/strong>Qu\u1ea7n \u00e1o, ph\u1ee5 ki\u1ec7n mang t\u00ednh \u1ee9ng d\u1ee5ng cao<\/strong><\/em><\/h2>\n

Xu h\u01b0\u1edbng th\u1eddi trang l\u1edbn nh\u1ea5t c\u1ee7a n\u0103m 2020? Ch\u00ednh l\u00e0 t\u00ednh thi\u1ebft th\u1ef1c. Gi\u00e1m \u0111\u1ed1c mua s\u1eafm th\u1eddi trang c\u1ee7a trang Mytheresa, Tiffany Hsu cho bi\u1ebft. Kh\u00e1ch h\u00e0ng \u0111ang quay v\u1ec1 v\u1edbi c\u00e1c gam m\u00e0u t\u1ed1i gi\u1ea3n, nh\u1ea5t l\u00e0 m\u00e0u \u0111en.<\/p>\n

\u201cT\u1eeb \u0111\u1ea7u n\u0103m 2020 cho \u0111\u1ebfn nay, 25% trang ph\u1ee5c t\u1eeb nh\u1eefng th\u01b0\u01a1ng hi\u1ec7u xa x\u1ec9 b\u00e1n ch\u1ea1y nh\u1ea5t tr\u00ean c\u00e1c trang mua s\u1eafm tr\u1ef1c tuy\u1ebfn c\u1ee7a M\u1ef9 v\u00e0 Anh l\u00e0 m\u00e0u \u0111en\u201d.\u00a0Krista Corrigan, m\u1ed9t nh\u00e0 ph\u00e2n t\u00edch b\u00e1n l\u1ebb t\u1ea1i c\u00f4ng ty theo d\u00f5i xu h\u01b0\u1edbng Edited chia s\u1ebb.<\/p>\n

S\u1eafc \u0111en c\u0169ng ch\u00ednh l\u00e0 gam m\u00e0u ph\u1ed5 bi\u1ebfn tr\u00ean s\u00e0n di\u1ec5n Thu \u0110\u00f4ng 2020 c\u1ee7a h\u00e0ng lo\u1ea1t th\u01b0\u01a1ng hi\u1ec7u. G\u1ed3m: Givenchy, Dolce & Gabbana, Oscar de la Renta, Brandon Maxwell…<\/p>\n\"\"\n

Ta c\u00f3 th\u1ec3 th\u1ea5y ng\u00e0nh c\u00f4ng nghi\u1ec7p th\u1eddi trang v\u00e0 c\u00e1c l\u0129nh v\u1ef1c kh\u00e1c \u0111ang \u0111\u1ed1i m\u1eb7t v\u1edbi m\u1ed9t th\u00e1ch th\u1ee9c l\u1edbn: nhu c\u1ea7u thay \u0111\u1ed5i c\u1ee7a ng\u01b0\u1eddi ti\u00eau d\u00f9ng.<\/strong><\/h4>\n

C\u1ef1u ch\u1ee7 t\u1ecbch c\u1ee7a LVMH t\u1ea1i B\u1eafc M\u1ef9, Pauline Brown, n\u00f3i r\u1eb1ng: \u201cNg\u01b0\u1eddi ti\u00eau d\u00f9ng gi\u1edd \u0111\u00e2y t\u1eadp trung v\u00e0o s\u1ee9c kh\u1ecfe c\u1ee7a b\u1ea3n th\u00e2n h\u01a1n. H\u1ecd kh\u00f4ng vung tay mua s\u1eafm h\u00e0ng xa x\u1ec9 n\u1eefa. V\u00e0 ch\u1ec9 l\u1ef1a ch\u1ecdn ph\u1ee5 ki\u1ec7n, gi\u00e0y d\u00e9p tho\u1ea3i m\u00e1i cho cu\u1ed9c s\u1ed1ng h\u00e0ng ng\u00e0y\u201d.<\/p>\n

T\u1eadp \u0111o\u00e0n nghi\u00ean c\u1ee9u Euromonitor nh\u1eadn \u0111\u1ecbnh th\u1ecb tr\u01b0\u1eddng to\u00e0n c\u1ea7u cho gi\u00e0y th\u1ec3 thao \u01b0\u1edbc t\u00ednh c\u00f3 kh\u1ea3 n\u0103ng \u0111\u1ea1t 178,8 t\u1ef7 \u0111\u00f4-la v\u00e0o n\u0103m 2024, t\u0103ng t\u1eeb 90 t\u1ef7 \u0111\u00f4-la t\u1eeb n\u0103m 2014.<\/p>\n\"\"\n

M\u1ed9t trong nh\u1eefng nh\u00e0 thi\u1ebft k\u1ebf n\u1eafm b\u1eaft r\u1ea5t nhanh nhu c\u1ea7u n\u00e0y l\u00e0 Daniel Lee c\u1ee7a Bottega Veneta. Ngo\u00e0i s\u1eafc \u0111en ch\u1ee7 \u0111\u1ea1o. T\u1ea5t c\u1ea3 m\u1eabu \u0111\u1ea7m, \u00e1o d\u1ec7t kim cho n\u1eef hay suit cho nam c\u1ee7a Bottega Veneta \u0111\u1ec1u s\u1eed d\u1ee5ng ch\u1ea5t li\u1ec7u c\u00f3 th\u1ec3 co gi\u00e3n.<\/p>\n

\u201cQu\u1ea7n \u00e1o c\u1ea7n linh ho\u1ea1t theo chuy\u1ec3n \u0111\u1ed9ng c\u1ee7a ng\u01b0\u1eddi m\u1eb7c\u201d, Daniel Lee n\u00f3i. \u201cQuan tr\u1ecdng l\u00e0 v\u1ebb ngo\u00e0i ch\u1ec9n chu, thanh l\u1ecbch m\u00e0 v\u1eabn c\u1ea3m th\u1ea5y tho\u1ea3i m\u00e1i\u201d.<\/p>\n

>>> Xem th\u00eam: BOTTEGA VENETA THU \u0110\u00d4NG 2020 GI\u1edaI THI\u1ec6U GI\u00c0Y PH\u00c2N H\u1ee6Y T\u1ef0 NHI\u00caN 100%<\/a><\/span><\/h3>\n

C\u0169ng trong b\u1ed1i c\u1ea3nh lo ng\u1ea1i gia t\u0103ng v\u1ec1 s\u1ef1 b\u00f9ng ph\u00e1t c\u1ee7a Covid-19, nh\u00e0 thi\u1ebft k\u1ebf ng\u01b0\u1eddi Ph\u00e1p Marine Serre \u0111\u00e3 k\u1ecbp tr\u00ecnh l\u00e0ng nh\u1eefng thi\u1ebft k\u1ebf kh\u1ea9u trang \u0111\u1ed3ng h\u1ecda ti\u1ebft v\u1edbi trang ph\u1ee5c. C\u00f4 m\u00f4 t\u1ea3 ch\u00fang nh\u01b0 \u201ct\u1ea5m che m\u1eb7t ch\u1ed1ng \u00f4 nhi\u1ec5m c\u1ee7a t\u01b0\u01a1ng lai\u201d. Nhi\u1ec1u chuy\u00ean gia \u0111\u00e3 ca ng\u1ee3i Marine Serre v\u1ec1 t\u00ednh thi\u1ebft th\u1ef1c v\u00e0 nh\u1ea1y b\u00e9n khi gi\u1ea3i quy\u1ebft \u0111\u01b0\u1ee3c \u201ct\u00ednh th\u1eddi trang v\u00e0o nhu c\u1ea7u c\u1ee7a \u0111\u1eddi s\u1ed1ng\u201d.<\/span><\/p>\n

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TH\u1ef0C TR\u1ea0NG C\u1ee6A NG\u00c0NH TH\u1edcI TRANG XA X\u1ec8<\/strong><\/h2>\n

Covid-19 \u0111\u00e3 t\u1ea5n c\u00f4ng ng\u00e0nh c\u00f4ng nghi\u1ec7p th\u1eddi trang xa x\u1ec9 t\u1eeb nhi\u1ec1u g\u00f3c \u0111\u1ed9. D\u1ecbch b\u1ec7nh n\u00e0y b\u1eaft \u0111\u1ea7u b\u00f9ng ph\u00e1t \u1edf Trung Qu\u1ed1c; n\u01a1i chi\u1ebfm h\u01a1n 1\/3 l\u01b0\u1ee3ng kh\u00e1ch h\u00e0ng cho c\u00e1c th\u01b0\u01a1ng hi\u1ec7u l\u1edbn to\u00e0n c\u1ea7u. R\u1ed3i ti\u1ebfp \u0111\u1ebfn l\u00e0 H\u00e0n Qu\u1ed1c v\u00e0 \u00dd. Hai th\u1ee7 ph\u1ee7 th\u1eddi trang\u00a0 c\u1ee7a th\u1ebf gi\u1edbi tr\u1edf th\u00e0nh t\u00e2m d\u1ecbch l\u1edbn ch\u00e2u \u00c1 v\u00e0 ch\u00e2u \u00c2u.<\/p>\n

Ngay l\u00fac n\u00e0y \u0111\u00e2y, d\u1ecbch b\u1ec7nh \u0111\u00e3 lan kh\u1eafp th\u1ebf gi\u1edbi. Ng\u00e0nh du l\u1ecbch v\u00e0 h\u00e0ng kh\u00f4ng kh\u1ee7ng ho\u1ea3ng tr\u1ea7m tr\u1ecdng. \u0110i\u1ec1u \u0111\u00f3 c\u0169ng \u0111\u1ed3ng ngh\u0129a v\u1edbi s\u1ef1 \u0111\u00ecnh tr\u1ec7 c\u1ee7a c\u1ea3 ng\u00e0nh c\u00f4ng nghi\u1ec7p th\u1eddi trang. Khi 40% doanh s\u1ed1 b\u00e1n h\u00e0ng xa x\u1ec9 l\u00e0 t\u1eeb ngu\u1ed3n kh\u00e1ch du l\u1ecbch qu\u1ed1c t\u1ebf.<\/p>\n

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Business Insider cho bi\u1ebft, theo m\u1ed9t b\u00e1o c\u00e1o d\u1ef1a tr\u00ean kh\u1ea3o s\u00e1t c\u1ee7a Bernstein k\u1ebft h\u1ee3p Boston Consulting Group, \u0111\u1ea1i d\u1ecbch Covid-19 c\u00f3 th\u1ec3 khi\u1ebfn th\u1ecb tr\u01b0\u1eddng xa x\u1ec9 th\u1ea5t tho\u00e1t 43 t\u1ef7 \u0111\u00f4-la doanh thu.<\/span><\/em><\/p>\n<\/blockquote>\n

Ng\u01b0\u1eddi \u0111\u1ee9ng \u0111\u1ea7u Ph\u00f2ng th\u1eddi trang qu\u1ed1c gia \u00dd, Carlo Capasa, cho hay: \u201cS\u1ef1 b\u00f9ng ph\u00e1t c\u1ee7a Covid-19 l\u00e0 c\u01a1n \u00e1c m\u1ed9ng \u0111\u1ed1i v\u1edbi ng\u00e0nh c\u00f4ng nghi\u1ec7p th\u1eddi trang tr\u1ecb gi\u00e1 100 t\u1ef7 \u0111\u00f4-la c\u1ee7a \u00dd. Ch\u00fang t\u00f4i \u0111\u00e3 mong \u0111\u1ee3i m\u1ed9t s\u1ef1 kh\u1edfi \u0111\u1ea7u m\u1ea1nh m\u1ebd cho n\u0103m 2020. M\u1ecdi th\u1ee9 hi\u1ec7n \u0111\u00e3 \u0111\u1ea3o l\u1ed9n ho\u00e0n to\u00e0n\u201d. Ch\u1eafc ch\u1eafn, kh\u00f4ng ri\u00eang g\u00ec n\u01b0\u1edbc \u00dd, \u201cs\u00e1u th\u00e1ng \u0111\u1ea7u n\u0103m 2020 s\u1ebd r\u1ea5t th\u1ea3m\u201d.<\/p>\n

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Gi\u1ea3 \u0111\u1ecbnh v\u1ec1 s\u1ef1 ph\u1ee5c h\u1ed3i c\u1ee7a ng\u00e0nh th\u1eddi trang trong n\u1eeda cu\u1ed1i n\u0103m nay. Theo c\u00e1c chuy\u00ean gia ph\u00e2n t\u00edch. Source: Bain & Company analysis.<\/em><\/p><\/div>\n

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XU H\u01af\u1edaNG S\u1ea2N XU\u1ea4T TH\u1edcI TRANG:
\n\u01afu ti\u00ean ch\u1ea5t li\u1ec7u v\u1ea3i t\u00e1i ch\u1ebf<\/em><\/strong><\/h2>\n

Covid-19 kh\u00f4ng ch\u1ec9 \u0111\u00e1nh m\u1ea1nh v\u00e0o ph\u00e2n kh\u00fac h\u00e0ng cao c\u1ea5p. N\u00f3 c\u00f2n khi\u1ebfn c\u00e1c th\u01b0\u01a1ng hi\u1ec7u t\u1ea7m trung v\u00e0 th\u1ea5p nh\u1eadn ra s\u1ef1 d\u1ef1a d\u1eabm c\u1ee7a m\u00ecnh v\u00e0o d\u00e2y chuy\u1ec1n s\u1ea3n xu\u1ea5t t\u1ea1i Trung Qu\u1ed1c.<\/strong><\/h4>\n

Nhi\u1ec1u chuy\u00ean gia kinh t\u1ebf d\u1ef1 \u0111o\u00e1n c\u00e1c th\u01b0\u01a1ng hi\u1ec7u b\u00ecnh d\u00e2n c\u0169ng kh\u00f3 m\u00e0 ra m\u1eaft c\u00e1c b\u1ed9 s\u01b0u t\u1eadp v\u00e0o m\u00f9a t\u1edbi, do s\u1ef1 gi\u00e1n \u0111o\u1ea1n trong chu\u1ed7i s\u1ea3n xu\u1ea5t. Gi\u1ed1ng nh\u01b0 nhi\u1ec1u ng\u00e0nh c\u00f4ng nghi\u1ec7p kh\u00e1c, th\u1ebf gi\u1edbi th\u1eddi trang t\u1eeb l\u00e2u \u0111\u00e3 xem Trung Qu\u1ed1c l\u00e0 nh\u00e0 s\u1ea3n xu\u1ea5t h\u00e0ng d\u1ec7t may l\u1edbn nh\u1ea5t th\u1ebf gi\u1edbi. Qu\u1ed1c gia n\u00e0y c\u0169ng l\u00e0 ngu\u1ed3n s\u1ea3n xu\u1ea5t gi\u00e1 r\u1ebb, chuy\u00ean cung c\u1ea5p m\u1eb7t h\u00e0ng ph\u1ee5 li\u1ec7u th\u1eddi trang kh\u00e1c nh\u01b0 ch\u1ec9 may, n\u00fat \u00e1o, kh\u00f3a k\u00e9o…<\/p>\n

\u201c\u0110\u1ea1i \u0111a s\u1ed1 c\u00e1c s\u1ea3n ph\u1ea9m \u0111\u1eb7c th\u00f9 ch\u1ec9 \u0111\u01b0\u1ee3c th\u1ef1c hi\u1ec7n t\u1ea1i Trung Qu\u1ed1c\u201d, ng\u00e0i Gary A. Wassner, CEO c\u1ee7a Hilldun Corporation ki\u00eam Ch\u1ee7 t\u1ecbch c\u1ee7a Interluxe cho bi\u1ebft.<\/p>\n

Vi\u1ec7c c\u00e1c nh\u00e0 m\u00e1y \u0111\u00f3ng c\u1eeda, ho\u1eb7c c\u1eaft gi\u1ea3m chu\u1ed7i cung \u1ee9ng g\u00e2y ra t\u00e1c \u0111\u1ed9ng v\u00f4 c\u00f9ng l\u1edbn. Khi Trung qu\u1ed1c \u0111ang \u0111\u00f3ng c\u1eeda,c\u00e1c nh\u00e0 b\u00e1n l\u1ebb v\u00e0 b\u00e1n s\u1ec9 th\u1eddi trang \u0111\u01b0\u1eddng ph\u1ed1, \u0111\u1ed3ng ph\u1ee5c tr\u01b0\u1eddng, \u0111\u1ed3 th\u1ec3 thao… \u0111\u1ec1u lo s\u1ee3 c\u00e1c \u0111\u01a1n \u0111\u1eb7t h\u00e0ng s\u1ebd kh\u00f4ng k\u1ecbp \u0111\u00e1p \u1ee9ng v\u1edbi nhu c\u1ea7u c\u1ee7a c\u1eeda h\u00e0ng. S\u1ef1 ch\u1eadm tr\u1ec5 n\u00e0y, theo nhi\u1ec1u chuy\u00ean gia, s\u1ebd g\u00e2y ra v\u1ea5n \u0111\u1ec1 l\u1edbn trong v\u1eadn h\u00e0nh kinh doanh v\u00ec qu\u1ea7n \u00e1o \u0111\u01b0\u1ee3c b\u00e1n theo m\u00f9a.<\/p>\n

\u201cKinh doanh th\u1eddi trang nhanh ch\u0103m ch\u0103m v\u00e0o xu h\u01b0\u1edbng nh\u01b0 \u0111ang \u0111\u1ee9ng tr\u00ean b\u1edd v\u1ef1c\u201d. Margaret Bishop, m\u1ed9t chuy\u00ean gia v\u1ec1 chu\u1ed7i cung \u1ee9ng h\u00e0ng d\u1ec7t may cho bi\u1ebft. \u201cTh\u1eddi gian t\u1eeb thi\u1ebft k\u1ebf \u0111\u1ebfn giao h\u00e0ng lu\u00f4n c\u0103ng nh\u01b0 d\u00e2y \u0111\u00e0n. N\u1ebfu v\u00ec s\u1ef1 ch\u1eadm tr\u1ec5 n\u00e0o \u0111\u00f3, c\u00e1c nh\u00e3n hi\u1ec7u s\u1ebd ph\u1ea3i \u0111\u01b0\u01a1ng \u0111\u1ea7u v\u1edbi l\u01b0\u1ee3ng h\u00e0ng t\u1ed3n kh\u1ed5ng l\u1ed3\u201d. Th\u1ebf r\u1ed3i, khi s\u1ea3n xu\u1ea5t \u1edf Trung qu\u1ed1c ph\u1ee5c h\u1ed3i th\u00ec c\u00e1c qu\u1ed1c gia \u00c2u, M\u1ef9 l\u1ea1i gi\u1ea3m c\u1ea7u, do d\u1ecbch b\u1ec7nh v\u00e0o giai \u0111o\u1ea1n \u0111\u1ec9nh cao.<\/p>\n

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Tu\u1ea7n l\u1ec5 th\u1eddi trang Thu \u0110\u00f4ng 2020 tr\u00e0n ng\u1eadp c\u00e1c b\u1ed9 s\u01b0u t\u1eadp ch\u1ec9 s\u1eed d\u1ee5ng v\u1ea3i t\u00e1i ch\u1ebf v\u00e0 t\u1ef1 nhi\u00ean. M\u1ed9t trong s\u1ed1 \u0111\u00f3 l\u00e0 Emporior Armani, Marni, Maison Margiela, Gabriela Hearst, Prada…<\/em><\/p><\/div>\n

H\u00e3ng th\u00f4ng t\u1ea5n AP c\u1ee7a Hoa K\u1ef3 cho r\u1eb1ng s\u1ef1 b\u00ed b\u00e1ch n\u00e0y m\u1edf ra c\u00e1ch ti\u1ebfp c\u1eadn m\u1edbi. Ch\u00fang khi\u1ebfn c\u00e1c th\u01b0\u01a1ng hi\u1ec7u ph\u1ea3i xem l\u1ea1i quy tr\u00ecnh s\u1ea3n xu\u1ea5t c\u1ee7a m\u00ecnh.<\/strong><\/h4>\n

Ch\u00fang khi\u1ebfn c\u00e1c nh\u00e0 thi\u1ebft k\u1ebf ch\u1ecbu s\u1ee9c \u00e9p t\u00edch c\u1ef1c \u0111\u1ec3 t\u1ea1o ra c\u00e1c b\u1ed9 s\u01b0u t\u1eadp b\u1ec1n v\u1eefng h\u01a1n, \u0111\u1eb7t s\u1ef1 b\u1ec1n v\u1eefng tr\u1edf th\u00e0nh \u01b0u ti\u00ean h\u00e0ng \u0111\u1ea7u. Trong Tu\u1ea7n l\u1ec5 th\u1eddi trang v\u1eeba qua, ph\u1ea7n l\u1edbn c\u00e1c b\u1ed9 s\u01b0u t\u1eadp \u0111\u1ec1u l\u00e0m b\u1eb1ng v\u1ea3i t\u00e1i ch\u1ebf v\u00e0 t\u1ef1 nhi\u00ean. M\u1ed9t v\u00e0i c\u00e1i t\u00ean c\u00f3 th\u1ec3 k\u1ec3 \u0111\u1ebfn nh\u01b0 Emporio Armani, Marni, Maison Margiela, Gabriela Hearst, Prada…<\/p>\n

 <\/p>\n

GI\u1ea2I PH\u00c1P CHO T\u01af\u01a0NG LAI:<\/strong>
\nM\u00f4 h\u00ecnh mua h\u00e0ng tr\u1ef1c tuy\u1ebfn<\/em><\/strong><\/h2>\n
\"\"

Ph\u00f2ng tr\u01b0ng b\u00e0y \u1ea3o ORDRE v\u1edbi \u1ee9ng d\u1ee5ng Th\u1ef1c t\u1ebf \u1ea3o VR (Virtual Reality – VR)<\/em><\/p><\/div>\n

Covid-19 kh\u00f4ng ch\u1ec9 \u1ea3nh h\u01b0\u1edfng \u0111\u1ebfn doanh s\u1ed1 c\u1ee7a m\u1ecdi th\u01b0\u01a1ng hi\u1ec7u. N\u00f3 c\u0169ng ph\u00e1 v\u1ee1 m\u00f4 h\u00ecnh b\u00e1n bu\u00f4n truy\u1ec1n th\u1ed1ng. Tuy nhi\u00ean, trong c\u00e1i kh\u00f3 m\u1edbi l\u00f3 c\u00e1i kh\u00f4n!<\/p>\n

T\u1eadp \u0111o\u00e0n ph\u00e2n ph\u1ed1i v\u00e0 b\u00e1n l\u1ebb Saks Fifth Avenue v\u00e0 c\u00e1c nh\u00e0 b\u00e1n l\u1ebb kh\u00e1c c\u1ee7a M\u1ef9 ph\u1ea3i r\u1eddi show s\u1edbm. Hay th\u1eadm ch\u00ed h\u1ee7y k\u1ebf ho\u1ea1ch d\u1ef1 Tu\u1ea7n l\u1ec5 th\u1eddi trang Paris. Do h\u1ecd ph\u1ea3i th\u1ef1c hi\u1ec7n c\u00e1ch ly 14 ng\u00e0y sau khi tham d\u1ef1 \u1edf \u00dd. K\u1ebft qu\u1ea3, n\u1ec1n c\u00f4ng nghi\u1ec7p th\u1eddi trang \u0111\u00e3 n\u1ebfm m\u00f9i th\u1ebf n\u00e0o l\u00e0 tu\u1ea7n l\u1ec5 th\u1eddi trang \u1ea3o. C\u00e1c nh\u00e0 b\u00e1n l\u1ebb xem h\u00e0ng v\u00e0 th\u1ef1c hi\u1ec7n \u0111\u01a1n h\u00e0ng qua \u1ee9ng d\u1ee5ng \u0111\u1eb7t h\u00e0ng k\u1ef9 thu\u1eadt s\u1ed1 Joor v\u00e0 ph\u00f2ng tr\u01b0ng b\u00e0y \u1ea3o Ordre.<\/p>\n

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\u1ee8ng d\u1ee5ng \u0111\u1eb7t h\u00e0ng k\u1ef9 thu\u1eadt s\u1ed1 Joor. \u1ea2nh: joor.com<\/em><\/p><\/div>\n

Theo th\u1ed1ng k\u00ea c\u1ee7a Joor, gi\u00e1 tr\u1ecb trung b\u00ecnh c\u1ee7a m\u1ed9t \u0111\u01a1n h\u00e0ng trong Tu\u1ea7n l\u1ec5 th\u1eddi trang Paris m\u00f9a n\u00e0y cao g\u1ea5p b\u1ed1n l\u1ea7n so v\u1edbi n\u0103m ngo\u00e1i. Th\u1eadm ch\u00ed s\u1ed1 l\u01b0\u1ee3ng h\u00e0ng \u1edf m\u1ed7i \u0111\u01a1n c\u0169ng cao h\u01a1n t\u1edbi ba l\u1ea7n.<\/p>\n

Tr\u01b0\u1edbc \u0111\u00e2y, vi\u1ec7c \u0111\u1eb7t h\u00e0ng tr\u1ef1c tuy\u1ebfn th\u01b0\u1eddng \u00e1p d\u1ee5ng cho c\u00e1c nh\u00e0 b\u00e1n l\u1ebb quy m\u00f4 nh\u1ecf; khi h\u1ecd kh\u00f4ng \u0111\u1ee7 kh\u1ea3 n\u0103ng di chuy\u1ec3n \u0111\u1ebfn tu\u1ea7n l\u1ec5 th\u1eddi trang l\u1edbn. Gi\u1edd \u0111\u00e2y, s\u1ef1 ti\u1ec7n d\u1ee5ng c\u1ee7a ph\u1ea7n m\u1ec1m n\u00e0y \u0111\u00e3 tr\u1edf th\u00e0nh l\u1ef1a ch\u1ecdn ch\u1ee7 y\u1ebfu cho m\u1ecdi ng\u01b0\u1eddi. Thao t\u00e1c c\u0169ng v\u00f4 c\u00f9ng \u0111\u01a1n gi\u1ea3n, b\u1ea1n ch\u1ec9 c\u1ea7n \u0111\u1eb7t h\u00e0ng tr\u00ean iPad sau khi \u0111\u00e3 t\u1ea3i ph\u1ea7n m\u1ec1m Joor.<\/p>\n

\n

\u201cC\u00e1c t\u01b0\u01a1ng t\u00e1c tr\u1ef1c tuy\u1ebfn (\u0111\u01b0\u1ee3c t\u00ednh theo m\u1ed7i l\u1ea7n click trong ph\u00f2ng tr\u01b0ng b\u00e0y \u1ea3o) t\u0103ng 375% trong m\u00f9a n\u00e0y\u201d, Simon P. Lock, nh\u00e0 s\u00e1ng l\u1eadp ki\u00eam Gi\u00e1m \u0111\u1ed1c \u0111i\u1ec1u h\u00e0nh c\u1ee7a Ordre chia s\u1ebb.<\/span><\/em><\/p>\n<\/blockquote>\n

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M\u00f4 h\u00ecnh c\u1ee7a ORDRE Live<\/em><\/p><\/div>\n

\u201cM\u1ed9t s\u1ed1 th\u01b0\u01a1ng hi\u1ec7u l\u1edbn, bao g\u1ed3m Gucci v\u00e0 Bottega Veneta, li\u00ean t\u1ee5c theo d\u00f5i v\u00e0 c\u1eadp nh\u1eadt c\u00e1c ph\u00f2ng tr\u01b0ng b\u00e0y \u1ea3o c\u1ee7a h\u1ecd tr\u00ean n\u1ec1n t\u1ea3ng n\u00e0y \u0111\u1ec3 ph\u1ee5c v\u1ee5 k\u1ecbp th\u1eddi nh\u1eefng kh\u00e1ch m\u1eddi v\u1eafng m\u1eb7t\u201d. Lock g\u1ecdi s\u1ef1 chuy\u1ec3n \u0111\u1ed5i n\u00e0y nh\u01b0 m\u1ed9t \u201c\u0111i\u1ec3m b\u00f9ng ph\u00e1t\u201d b\u1edfi cu\u1ed9c kh\u1ee7ng ho\u1ea3ng to\u00e0n c\u1ea7u.<\/p>\n

C\u00e1c ph\u00f2ng tr\u01b0ng b\u00e0y \u1ea3o t\u1ea5t nhi\u00ean ch\u1eb3ng th\u1ec3 thay th\u1ebf tr\u1ea3i nghi\u1ec7m m\u00e0 ng\u01b0\u1eddi mua c\u00f3 th\u1ec3 c\u1ea3m nh\u1eadn tr\u1ef1c ti\u1ebfp t\u1eeb nh\u1eefng c\u1eeda h\u00e0ng truy\u1ec1n th\u1ed1ng. Th\u1ebf nh\u01b0ng, nh\u1eefng ph\u1ea7n m\u1ec1m s\u1ed1 h\u00f3a n\u00eau tr\u00ean l\u00e0 l\u1ef1a ch\u1ecdn b\u1eaft bu\u1ed9c cho c\u00e1c ho\u1ea1t \u0111\u1ed9ng mua b\u00e1n t\u01b0\u01a1ng lai. Th\u1eddi th\u1ebf thay \u0111\u1ed5i v\u00e0 t\u00ecnh tr\u1ea1ng h\u1ea1n ch\u1ebf \u0111i l\u1ea1i c\u1ee7a th\u1ebf gi\u1edbi nh\u01b0 hi\u1ec7n nay b\u1eaft bu\u1ed9c ng\u01b0\u1eddi ta ph\u1ea3i t\u00ecm c\u00e1ch k\u1ebft n\u1ed1i kh\u00e1c.<\/p>\n

>>> Xem th\u00eam: V\u00cc D\u1ecaCH C\u00daM COVID-19, C\u00c1C TU\u1ea6N L\u1ec4 TH\u1edcI TRANG THAY \u0110\u1ed4I L\u1ecaCH DI\u1ec4N<\/span><\/a><\/span><\/h3>\n

Harper’s Bazaar Vi\u1ec7t Nam<\/span><\/em><\/p>\n","protected":false},"excerpt":{"rendered":"

T\u1eeb New York, London, Milan r\u1ed3i \u0111\u1ebfn Paris, kh\u1ea9u trang tr\u1edf th\u00e0nh ph\u1ee5 ki\u1ec7n m\u00f9a Covid-19 c\u1ee7a c\u00e1c kh\u00e1ch m\u1eddi. V\u00e0 \u0111\u00f3 ch\u1ec9 m\u1edbi l\u00e0 kh\u1edfi \u0111\u1ea7u cho v\u00f4 v\u00e0n bi\u1ebfn chuy\u1ec3n m\u1edbi c\u1ee7a xu h\u01b0\u1edbng th\u1eddi trang th\u1ebf gi\u1edbi.<\/p>\n","protected":false},"author":175,"featured_media":2502376,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[22],"tags":[60299,140724,168532],"acf":[],"yoast_head":"\nCovid-19 \u0111\u00e3 thay \u0111\u1ed5i ng\u00e0nh c\u00f4ng nghi\u1ec7p th\u1eddi trang nh\u01b0 th\u1ebf n\u00e0o | Harper's Bazaar<\/title>\n<meta name=\"description\" content=\"T\u1eeb New York, London, Milan r\u1ed3i \u0111\u1ebfn Paris, kh\u1ea9u trang tr\u1edf th\u00e0nh ph\u1ee5 ki\u1ec7n m\u00f9a Covid-19 c\u1ee7a c\u00e1c kh\u00e1ch m\u1eddi. \u0110\u00f3 ch\u1ec9 m\u1edbi l\u00e0 kh\u1edfi \u0111\u1ea7u cho v\u00f4 v\u00e0n bi\u1ebfn chuy\u1ec3n m\u1edbi c\u1ee7a xu h\u01b0\u1edbng th\u1eddi trang th\u1ebf gi\u1edbi.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/kill2.mmmaq.com\/covid-19-da-thay-doi-nganh-cong-nghiep-thoi-trang-nhu-the-nao\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"COVID-19 \u0111\u00e3 thay \u0111\u1ed5i ng\u00e0nh c\u00f4ng nghi\u1ec7p th\u1eddi trang nh\u01b0 th\u1ebf n\u00e0o?\" \/>\n<meta property=\"og:description\" content=\"T\u1eeb New York, London, Milan r\u1ed3i \u0111\u1ebfn Paris, kh\u1ea9u trang tr\u1edf th\u00e0nh ph\u1ee5 ki\u1ec7n m\u00f9a Covid-19 c\u1ee7a c\u00e1c kh\u00e1ch m\u1eddi. \u0110\u00f3 ch\u1ec9 m\u1edbi l\u00e0 kh\u1edfi \u0111\u1ea7u cho v\u00f4 v\u00e0n bi\u1ebfn chuy\u1ec3n m\u1edbi c\u1ee7a xu h\u01b0\u1edbng th\u1eddi trang th\u1ebf gi\u1edbi.\" \/>\n<meta property=\"og:url\" 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